When companies such as BMW or Audi tell us that we should “Ride our dreams” it’s easy to fall for the cliché.
They tell us to be like them and fight our weaknesses, to look for the unexplored way and challenge the snow or ice; of course these adventures are always easier inside a modern 4X4, with its “intelligent” suspension, that renders the driver almost oblivious to the very real, difficult road conditions, inside a modern air conditioned cabin isolated from the cold and the rain and the wind; tied up like a salami in heated leather seats, the on-board computer with its navigation system that can also read your messages and recount you the news of the day!
Instead I’d like to tell you a story. It all began about 20 years ago, when finally, I realized that my dreams had ended up in a mouldy drawer.
Dreams are ridden. Pedalled. Walked. Played. Drawn. I told myself in the mirror.
Drawers are meant for socks, almost always mismatched!
Ok then, free your dreams, like the proverbial caged bird, that at the first chance of freedom sticks two fingers up to the cage and flies away without a second thought. I took the bike and began to chase my dreams around the world, searching without ever wanting to find them.
So, if you are riding through Tuscany and looking up, you happen to see a lone rider on a cloud, what are you going to do, question your sanity or maybe, more appropriately, try to take his wake?
Ride your Dreams.
100% POLYESTER: MP111 Micropallino
High quality digital printed
Top quality cut and couture studied for men’s and women’s body
Stretch but easy fit
Full lenght camlock zippet
Three spacious pockets + Safety pocket in the middle
Silicone gripper elastic to keep jersey in place
Handmade in Vescovato Italy